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	<title>Jaculynn Peterson &#187; AMA</title>
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		<title>Does your company have verve?</title>
		<link>http://www.jaculynnpeterson.com/2008/05/11/does-your-company-have-verve/</link>
		<comments>http://www.jaculynnpeterson.com/2008/05/11/does-your-company-have-verve/#comments</comments>
		<pubDate>Sun, 11 May 2008 08:41:24 +0000</pubDate>
		<dc:creator>Jaculynn Peterson</dc:creator>
				<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Quotes]]></category>
		<category><![CDATA[AMA]]></category>
		<category><![CDATA[American Management Association]]></category>
		<category><![CDATA[Mandarin]]></category>

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		<description><![CDATA[&#8220;Jingshen is the Mandarin word for spirit and vivacity. It is an important word for those who would lead, because above all things, spirit and vivacity set effective organizations apart from those that will decline and die.&#8221;     ~ James L. Hayes, former president of the American Management Association ADDITIONAL READING: You Have 7 Years to Learn [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>&#8220;Jingshen is the Mandarin word for spirit and vivacity. It is an important word for those who would lead, because above all things, spirit and vivacity set effective organizations apart from those that will decline and die.&#8221;    </p>
<p style="padding-left:60px;">~ <a href="http://query.nytimes.com/gst/fullpage.html?res=950DE7DB163EF934A25756C0A96F948260"><em>James L. Hayes</em></a><em>, former president of the American Management Association</em></p>
<p>ADDITIONAL READING: <em><a href="http://money.cnn.com/2008/04/29/magazines/fortune/seven_years_learn_chinese.fortune">You Have 7 Years to Learn Mandarin</a></em> from Fortune Magazine &#8211; April 30, 2008</p>
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		<title>Online marketing advice from those who&#8217;ve been there, done that</title>
		<link>http://www.jaculynnpeterson.com/2008/04/29/online-marketing-advice-from-those-whove-been-there-done-that/</link>
		<comments>http://www.jaculynnpeterson.com/2008/04/29/online-marketing-advice-from-those-whove-been-there-done-that/#comments</comments>
		<pubDate>Wed, 30 Apr 2008 02:54:36 +0000</pubDate>
		<dc:creator>Jaculynn Peterson</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[AMA]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[Online Marketing Heroes: Interviews with 25 Successful]]></category>

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		<description><![CDATA[The April 24, 2008 issue of AMA&#8216;s Marketing Matters newsletter introduced a new book: “Online Marketing Heroes: Interviews with 25 Successful Online Marketing Gurus.&#8221;  The book features advice and insight from 25 online marketing heavyweights. I can&#8217;t wait to dig in, especially after reading the reviews.]]></description>
			<content:encoded><![CDATA[<p></p><p>The April 24, 2008 issue of <a href="http://www.marketingpower.com">AMA</a>&#8216;s <em>Marketing Matters</em> newsletter introduced a new book: <a href="http://www.amazon.com/Online-Marketing-Heroes-Interviews-Successful/dp/0470242043">“Online Marketing Heroes: Interviews with 25 Successful Online Marketing Gurus.&#8221;</a>  The book features advice and insight from 25 online marketing heavyweights. I can&#8217;t wait to dig in, especially after reading the reviews.</p>
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