NewComm Forum 09: Trends, tips and thoughts about evolving social web communications

May 12, 2009

Before tactics, you need strategy. Before strategy, you need research. The analysis of your research will ultimately open doors to new ideas, opportunities and directions. Only then will you have insight.
“Research without insight is just trivia.” – Katie Delahaye Paine
Put simply, the 2009 NewComm Forum was a hotbed of insight dispensed and discussed by the [...]

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Twitter doesn’t take a holiday; Neither should managing your reputation

April 13, 2009

Over the weekend, while some gathered for family dinners or hunted for Easter eggs, and others enjoyed a day in the park, I got caught up in listening to the online buzz about Amazon and the global reaction to its new policies.
I watched as anger and dissent – like mutating airborne bacteria – rapidly diffused throughout the Social Web, [...]

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A sweet KISS podcasting presentation

March 21, 2009

Check out this sweet slide deck on podcasting from Kelli Matthews, who cared enough to KISS (Keep It Short and Simple) the content for readers.
Podcasting
View more presentations from Kelli Matthews.

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Nine strategies for protecting your subscription revenue stream

March 10, 2009

Is your subscription revenue threatened by the current economic climate?
Whether your organization is b2b or b2c or non-profit, whether you’re a local business or global enterprise…and whether subscriptions and memberships are your business model or your gravy – now is the time to start protecting this precious revenue stream.
Here are nine strategies to get [...]

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Twitter DON’Ts: The Dirty Dozen

March 1, 2009

Dear fellow Tweeters: Here’s a list of Twitter Don’ts. If you find you can’t help yourself, or if you actually prefer to keep these on your Do list, please at least do your followers a favor by adhering to “moderation in all things.”
Yes, I know the ego is tough to keep in check; so just consider this a helpful “check” list:
1. Don’t use Twitter [...]

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